5 Data-Backed Strategies to Use Videos In Your Marketing Mix

              Marketing your business these days may seem less straightforward than the TV ads of the past, but that doesn’t mean it can’t be easy. In fact, with the right mix of video content you can attract customers more effectively and more economically than ever before. Read on to learn the best ways to use video content in… Read More

+ Media272 videographer capturing footage for a client

The Next Big Thing in Video Testimonials?

            How is the shared economy making video testimonials more accessible?  

Expert Tips to Improve SEO with Video

              Marketers and managers have thrown around buzzwords like “SEO” for years, often with little understanding of what they mean, much less how they work. SEO, or Search Engine Optimization, is one of the key pillars of online marketing. To put it simply, it is the process of getting more traffic from unpaid sources – most notably search… Read More

Is it Legal to Use Paid or Fake Testimonial Videos?

            If you aren’t familiar with video testimonials, you may be wondering – what’s the point? Why concern yourself with legality if you have no plan to use them? Let’s consider for a moment why testimonials are useful: obviously, when comparing two companies with a similar product, we want to choose the best. So it follows that the product… Read More

How To: Keep Customers Away from Your Business

            Growing a business can be challenging and fun, but sometimes it has an unfortunate side effect: more customers. With customers come revenue, and as a business you obviously want to avoid both of these things. Lucky for you, we’re here to help. Here are some warnings about the types of strategies that are known to attract customers so… Read More

6 Easy Ways to Drive Sales with Video

              You don’t live under a rock, so by now you probably know the power of online video. It raises a customer’s confidence in your company. It leads to dramatic increases in revenue.1 But even so, not all video is created equal. The videos that work in one industry might not be the best choice for another. So… Read More

5 Video Marketing Tips to Attract More Customers Than Ever

                With each passing day, video is changing the marketing landscape. According to Forbes, 75% of business executives watch work-related videos at least weekly. Merely using the word “video” in an email subject line boosts open rates by 19% and increases click-through rates by 65%. So, how do we better leverage the power of video? Here are… Read More

Camelback Displays

    Camelback Displays, Inc. is a one-stop supplier of exhibits and complete accessories to all types of companies who have exhibiting or event needs. They opened in 1999 as a one-man operation, but have grown rapidly to serve clients from across the country including many Fortune 100 companies, universities, government agencies, branches of the military and more. Camelback Displays’ products include nearly any… Read More