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Data-Powered B2B Video Marketing: A/B Test Your Videos and Supercharge Your Results

To maximize your customer conversions, it’s essential to A/B test your B2B video ads in your marketing campaigns . This is one of the most effective ways to drastically improve the quality of your marketing, using data rather than guesswork. To learn more, read on.

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Video Marketing Strategy: When to Use A Production Agency

When is the best time to outsource your video production and marketing needs, and when do you do it yourself? We explain it all here.

Should B2B Marketers Prioritize Customer Acquisition or Retention?

Would you rather have $100 right now, or $113 a week from now?

An Easy Guide to Win More Customers

WinWin Videos is great for suppliers, distributors, and the small businesses they work with. But as a marketer, how do you propose the idea to your customer? How do they benefit? Read this article to learn more.

How to Get Free Marketing Videos from Your Suppliers

Promoting your business with simple product videos isn’t enough to set you apart from the competition. Customized videos highlighting your staff and facility prove to be much more effective. Good news: suppliers are more willing than ever to sponsor these videos for a simple win-win collaboration.

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This Tool Converts Leads into Clients: Now Faster and More Affordably

Imagine you have a set of videos from your most satisfied clients, talking about how much they love working with you. Imagine you can use these videos, again and again, to win over more clients than you know what to do with. Imagine that by doing this, you build deeper relationships with existing clients, and you save time and money because you outsourced all… Read More

Increase Digital Conversions with this Proven Strategy

What would you do to massively increase your conversion rates? What would you invest in a strategy that boosted social media engagement, drastically improved your Search Engine Rankings, and substantially increased customer acquisition and loyalty?

Don’t Waste Your Marketing Budget: Lessons from CUDL

How CUDL Video Producer Shandin Fisher Saves Time and Money by Hiring an External Video Team Credit Union Direct Lending, or CUDL, is a system developed by CU Direct to provide easy access to credit union financing for local dealers. The CUDL team prides itself in bringing innovation and expertise to indirect lending, and they’re widely considered the best at what they do.

Win-Win Marketing with Rhino Linings

With over four million customers and 600 applicators nationwide, it’s no wonder Rhino Linings Corporation (“Rhino”) is the nation’s #1 bed liner brand. They’re a global leader in the manufacturing and distribution of spray-on protective linings, coatings, spray foams, and application equipment. From this success, Rhino has formed several strategic business units, from Rhino Vehicle Protection and Rhino Industrial to Rhino Concrete Solutions and… Read More

Marketing Insights from Castrol

              Customers today have access to more information than ever, which means you and your clients need to be experts on your product. Matt DiPaulo, Castrol’s Channel Marketing Manager, is constantly challenged with educating the shops who use Castrol oil, as well as the prospects who may not understand the value Castrol oil provides their shop. How does… Read More