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The ROI of B2B Video

February 10, 2020

By Media272

How do you measure the ROI of your video marketing? You need metrics, so first you need to establish your objectives.

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Data-Powered B2B Video Marketing: A/B Test Your Videos and Supercharge Your Results

February 3, 2020

By Media272

To maximize your customer conversions, it’s essential to A/B test your B2B video ads in your marketing campaigns . This is one of the most effective ways to drastically improve the quality of your marketing, using data rather than guesswork. To learn more, read on.

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Video Marketing Strategy: When to Use A Production Agency

December 13, 2019

By Media272

When is the best time to outsource your video production and marketing needs, and when do you do it yourself? We explain it all here.

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